In today's world, most of the powerful government websites are run on Drupal CMS. With tonnes of functionalities like personalized data delivery, large data warehouses, secure transactions etc, managing these government websites is never an easy job.
Steve Nichols, CTO of Georgia Technology Authority, which runs more than 65 state government websites, recently talked about how shifting to a Drupal platform helped him manage the government websites in a better way. Earlier, these government websites were running on two different versions of proprietary software - Vignette 6 and Vignette 7. But as the functionalities increased, it became very cumbersome and expensive. Soon they started looking out for other options, and all the evident choices pointed to open source CMS, and the most obvious and the strongest among all the contenders was Drupal.
When they dug a little deeper, they found out that many key federal government sites were being powered by Drupal, and that is when they decided upon to narrow down on the Drupal CMS.
So why exactly do these government websites opt for a Drupal CMS among the plethora of options? Why is the most obvious choice Drupal? Let us know a bit more about what makes Drupal so special!
Drupal's Market Share
In 2009, the whitehouse.gov decided to migrate to Drupal Platform, and this was more of a confidence to many other government organizations to try out Drupal CMS, as the open source platform had now got the credibility that it deserved.
In the present world, with more than 150 federal government sites running on Drupal platform, it is kind of obvious that the Drupal CMS has an enormous market share when it comes to the government websites and the public sector in general. The list contains big guns like The White House, NASA, Department of Health, Department of Education, Transportation, Defense and the Homeland Security. When Drupal platform is being preferred by some of these big government sites, it is not surprising to see that many other private and media companies are inclining towards Drupal CMS for their own websites.
Drupal's Adaptability Features
A few years back, the energy department's website, energy.gov got into a lot of trouble. The website faced low traffic, high bounce rate, and to make it worse, the entire website was built on the basis of an internal office structure which made it quite impossible to navigate. It needed immediate attention, and that is when the organization decided to migrate their website to Drupal.
One of the greatest strengths of the Drupal CMS is its ability to integrate with any other solutions and services. Even a proprietary CMS such as Sharepoint, is likely to coexist with Drupal and other open source platforms. The modular system that a Drupal CMS works on, allows it to adjust easily based on the type of deployments.
The Drupal platform is used and maintained by a community of more than 630,000 users and developers, and this in turn is one of the biggest advantage for the Drupal CMS. As an open source CMS under the terms of GNU General Public License, Drupal CMS is a clear winner in the financial aspect of the discussion. Drupal platform allows the agencies to share and reuse codes, and also save costs by sparing the users from expensive licensing and proprietary lock-in.
It is the personalized experiences like these which put your brand ahead of the curve. The right mix of technology and innovation can make personalized digital experience a reality. Identifying the clear use cases and catering to those needs with the help of social data is the key for your brand popularity or brand identity.
Drupal platform allows creation of brand identity by including dynamic and unique features which can be used to customize the content in real time. Which means that you can change your content between two different visitors, based on their interests, and represent your brand using Drupal CMS.