So What Exactly Is Going Wrong?
If you have ever visited your own website on a phone and attempted to purchase something, congratulations! You have taken the first step towards creating a seamless shopping experience to your customers. It is obvious that if you are able to find the smallest issue while shopping, your Such shortcomings eventually lead to cart abandonment when the customer leaves the website without buying anything from the items added to the cart. Apart from this, there are a few other reasons which concern the ecommerce market as the customers are not quite finding it comfortable while shopping on a mobile device.