So you want to take a secret vacation and google your way through heaps of travel websites only to find that some of those smart little websites already know where you’re going and when! Now that’s Content personalization simplified. Displaying web content based on user’s demographics and/or anticipated needs is Content personalization and is

An extraordinary User experience is extremely important to keep your visitors hung-on to your website and to keep them coming back for more. Of course you need to have great content and a product but also an exceptionally easy to use navigation and information architecture. Having a brilliant Search functionality on your Drupal page solves half

In today's world, marketing teams around the globe use web content as their primary tool to reach targeted customers. As more and more people are using internet everyday, the customer base is growing at a fast pace. With varied expectations among the users, building and managing the digital web content becomes a challenging task. Thus, more

With lot of time and money being spent on your website, needless to say, you desire for the most impressive user experience design! However, with the evolution and periodic changes in users’ demands, adaptable User Experience (UI) has become a need.

For instance, a user never appreciates a page with average UI and UX; as it takes

When Web Applications were introduced for the first time to the digital world, most businesses were hesitant on adapting it as they did not see it as an effective channel to improve their traffic, sales or overall marketing. Fast forward to 2016, now everyone knows the importance of a web application, and the role it plays in enhancing a

With more than 1 billion smart phones, and about 10 billion mobile applications downloaded every month, mobile application development is one of the fastest growing sectors in the world. Mobile applications play an important role in simplifying your tasks, and changing your perspective towards information. As smart phones are becoming cheap day

Dries Buytaert, the founder and lead developer of Drupal says he has never regretted his decision of choosing PHP as the language for building Drupal as PHP is widely available at affordable cost. He adds that millions of individuals continuously tweak, update and rebuild their websites and scripting languages like PHP lend themselves to that

A much sought after CMS framework, Magento is indeed one of the most effective and appealing e-commerce application across the globe. More desired by the e-commerce businesses, it offers an array of advantages that make it a must have application in e-commerce sites.

Extremely flexible, scalable and easy to use, one can build a complete

As Steve Jobs once said – “Get closer than ever to your Customers. So close that you tell them what they need before they realize it themselves”. A good CRM system in place will do exactly that for your business and much more. While you concentrate on other aspects of your business, your CRM software will ensure that you and your team are

A mature global market currently estimated at $20.4 Billion annually, Customer Relationship Management (CRM) has come a long way from its early days as a desktop based tool. Starting from the late 1980s as a database management on customer information, CRM has evolved periodically into an important customer retention tool.